Discover an inherent potential for new
business development through a category that has evolved way beyond mugs and
t-shirts at Screen Print India 2012 / ASGA India 2012 show, during the theme
showcase ‘Sublimation Beyond Imagination’.
In this competitive scenario, printers need
to offer a wider range of services to retain and increase clients. This requires
a basic understanding of what businesses need and how this can be provided.
Today, most corporate’s and professionals are on a constant lookout for new
branding ideas. To stand out among the crowd, they have to ensure that the
branding is done on items that are customised or personalised. The best way to
achieve this objective is through sublimation! From the business name or logo
to specific messages in a variety of designs and colours, printed on a
seemingly infinite number of gift items, the scope is vast.
Screen Print India 2012 / ASGA India 2012
show will display all that is possible with sublimation through a dedicated
theme showcase titled ‘Sublimation Beyond Imagination,’ which will cover 25-30
square metres of floor space. This has been initiated and will be designed by
Varsha Transprint and Nyassa, leading names in developing transfers for garment
industry. It will open up new avenues for brand managers and product and service
providers who visit.
Jignesh Ruparelia, Founder & CEO, Varsha
Transprint says “This theme showcase is truly going to live up to its name -
Sublimation Beyond Imagination. This is going to be an eye opener to industry
colleagues and also to those who are customers to printing industry. They will
all witness that sublimation is possible and can be used very effectively on
many substrates and for many applications. It can be done on substrate as soft
as cloth to as hard as stones !” On a humorous note, he adds “Please excuse us
for sublimation on air and water.”
Jignesh Ruparelia has confirmed the
capability of sublimation on polymers, wood, metals, glass, MDFs, ceramics,
leather, cotton, satin, jute, canvas, velvet, suede, rubber, EVA, polyester,
satin, stones, etc. Yes, it is possible on anything that one can dream of.
Currently sublimation is being used on a
large scale for the garments industry and this is one opportunity that can give
them first-hand true insight on the possibilities of sublimation and explore on
opening new opportunities for business growth and expansion. This dedicated
theme pavilion at the Screen Print India 2012 / ASGA India 2012 show will
facilitate that in more ways than you could ever imagine. Don’t miss being
there and getting a firsthand guidance of what it takes to make it great in the
sublimation business.