Clever Etiketten GmbH is a leading company in
Germany for the production of self-adhesive labels and labeling solutions with
6 manufacturing plants in Germany, being today one of the 10 largest Label producers in Germany. Clever
started its activities during the West-East German Reunification period, and
has grown rapidly since then. Mr. Berg, owner, comments: “Business is
competitive, to continue our growth we need printing machines with top printing
quality and high reliability. We cannot afford to have down-time. Markets do
not forgive inefficiency”. Clever Etiketten has focused during the years on
printing quality and service efficiency to its customers, serving a wide range
of markets (pharma, food, automotive, chemical, logistic etc.)
Clever Etiketten and Gidue started to
cooperate in year 2000, and since then regularly every 18 months a new Gidue
press was installed. Mr. Federico d’Annunzio, MD of Nuova Gidue S.r.l.
comments: “Working several years together with Clever Etiketten helped us to
concentrate on Labels and Packaging requests. Mr. Berg and his team know study
well in advance their investments, focusing on what is needed by the market.
This year they have chosen the “high-end” M5 Full Servo to produce with low
wastes and high production speeds, on multiple substrates.” Mr. Berg confirms:
”Gidue presses are reliable, and produce high quality. The M5 has advanced in
productivity and in set-up operations. It allows us to print with reduced
wastes, at speeds we could not achieve before. Print and register
quality/stability have also increased, we can match the HD Flexo standards, up
to 100 lines/cm.”
The new full servo M5 370 mm press is
equipped with short web path, driven chilled drums, 10 UV flexographic print
units, and accessories to produce coupon labels and unsupported films. The new
M5 integrates the new “revolutionary” Gidue converting section (NewSnowBall,
Bamby) which increases die-cutting and stripping speeds up to minimum 50%
faster than traditional methods, Gidue reports.
