Kodak, MPS and Reproflex3 (R3) will host an exciting
live demonstration of the latest trend in flexographic printing at the upcoming
Labelexpo event in Chicago. Designed to demonstrate the power of spot color
reduction for everyday flexographic print production, the collaboration will
reveal how recent developments in prepress, plate and press technology can
drive outstanding efficiencies in label production without sacrificing print
quality and brand integrity.
“It’s time to think differently about flexo
printing with only four colors,” said Kodak’s Dr. John Anderson, Packaging
Segment Director, Americas Region. “A spotless workflow is finally here that
allows you to ‘Do More with 4’ than you ever imagined, and it can revolutionize
the way you plan daily production, bringing flexibility and significant cost
benefits. Kodak’s revolutionary digital flexo plate technology brings
outstanding consistency, predictability and quality to flexographic printing
and provides the solid foundation upon which the ‘Do More with 4’ concept is
built.”
R3 has worked with printers, brands and
retailers extensively over the past 15 years. “Recognizing the value that Spotless
Printing Technology provides, R3 is delighted to be part of demonstrating just
what a world without spot colors would look like,” noted Andrew Hewitson, Joint
Managing Director, R3, the UK-based pre-media specialists and leading proponents
of a fixed color palette spotless workflow. “Successful implementation is all
about collaboration and a system approach. With the right partnership in place,
brands and printers alike can take full advantage of printing with fewer spot
colors, without sacrificing the allimportant package design and color
fidelity.”
The demonstration, which is scheduled for
Wednesday, September 12, with feature presentations at 11 am, 1 pm and 3 pm,
will feature Kodak Flexcel NX Plates and the Kodak Spotless Flexographic
Solution, together with the latest MPS EF-410 Press. “The traditional technical
key barriers of color gamut, image quality, consistency and registration have been
overcome,” commented Eric Hoendervangers, Director at MPS. “Our next-generation
printing presses are ideal for working with Spotless Printing Technology, as
print consistency and repeatability are facts. Thanks to MPS’s full press
automation and job memory, high-quality printing is within reach for
everybody.”
The joint demonstration takes place at the
MPS booth #927 and guides the audience through a real-world production scenario
from prepress to print, with a spotless workflow. The event promises to be a
“must see” at the show.
MPS builds printing and converting machines
for the self-adhesive and packaging printing market. MPS is responsible for a
large number of revolutionary innovations like Crisp.Dot Flexo printing, Quick
Change Die, Automated Process Control (APC), including Job Memory and automatic
plate mounting. A user-friendly interface including iControl guarantees optimal
operator satisfaction. The presses are developed with the absolute focus on
print quality and the lowest cost per 1,000 labels.
R3 is a Pre Media, Packaging Specialist based
in the UK. Believing that they are more than just a repro or platemaking
supplier R3, over the past 15 years, has developed a service which gives its clients
a pre-press direction and a repro tool kit which drives efficiency and quality.
They do this by working closely with all the pre-press elements of the
flexographic print process and their extensive knowledge of workflows and
colour management.
As the world’s foremost imaging innovator,
Kodak helps consumers, businesses, and creative professionals unleash the power
of images, information, and printing to enrich their lives. In the graphic
communications industry, Kodak serves customers in the printing, publishing, packaging
and enterprise markets with intelligent solutions for competitive advantage and
greater return
on investment.
