EBM

Eminence Business Media

Monday, October 14, 2013

Neenah named HP Indigo preferred Media Partner

Neenah Paper announced that it has been named as a member of the HP Indigo Preferred Media Partner Program. The agreement reflects Neenah’s commitment to supporting the needs of the HP Indigo printer community for premium substrates, with specific emphasis on premium uncoated papers.

“Neenah is proud and honored to be chosen as a HP Indigo preferred media partner,” said Kingsley Shannon, Director of Marketing, Fine Paper, Neenah. “This recognition is the result of many years of cooperation to create a larger market for premium papers within the digital print market. Neenah strives to create and deliver products that meet and exceed the most exacting standards in digital printing, and partnering with HP Indigo allows Neenah the opportunity to increase its network of customers who value high quality digital papers.”

“Partnering is in our DNA,” said Yogev Barak, Director of Business Management, HP Indigo. “This deeper relationship with Neenah ensures our commercial media customers have access to a quality end product and the ability to consistently achieve their printing goals with HP Indigo. Given the recent launch of The Design Collection by Neenah and breadth of assortment in color, texture and finishes, we couldn’t be more thrilled.”

Since 2006, Neenah has manufactured high-performance digital papers created with its proprietary Universal Digital Finish -perfect for HP Indigo printers. Through Neenah Digital, Neenah offers the most comprehensive offering of premium uncoated digital papers in the industry: 14 brands, 38 colors, 15 finishes and 13 weights including a range of environmentally certified options. Neenah HP Indigo papers are third party certified by the HP Indigo® Substrate Certification program at the Rochester Institute of Technology (RIT) Printing Applications Laboratory.

An HP Indigo preferred media partner must meet a set of criteria that demonstrates its ability to provide superior service and support, regional and global coverage, and environmental responsibility concerns. “Neenah is a well-recognized manufacturer and supplier that has developed consistently high-quality solutions to expand applications and businesses. We expect Neenah will help accelerate the speed of adoption of digital among print service providers, while meeting exacting customer demands and providing a unique competitive advantage to HP Indigo customers,” said Barak. 


Direct communication and new opportunities for collaboration between Neenah and HP will reduce the time needed to develop new media products, as well as enable expanded service and support for Neenah customers. Neenah and HP will also work together on promotional programs to the HP Indigo customer base.