Avery Dennison Label and Packaging Materials will highlight
numerous innovations that will expand business opportunities for converters at
Labelexpo Americas 2014. The labeling industry’s premier trade show in America
will run from Sept. 9-11 at the Donald E. Stephens Convention Center in
Rosemont, Illinois.
“Our booth’s theme of ‘Inspiring Innovations. Sustainable
Growth.’ reflects our dedication to providing the best products for our
customers and the environment,” said Darrell Hughes, vice president and general
manager, Avery Dennison Materials Group North America. “Labelexpo is a showcase
event that we use to introduce products and services that expand the use of
pressure-sensitive materials and help our customers grow their business.”
Avery Dennison will showcase more than 15 innovations to the
Americas, including:
Tire Labeling
Portfolio, which improves shelf appeal and tracking in challenging tire
applications. The materials feature production-friendly gum patterns designed
to eliminate oozing and increase conversion speed. The materials are already
qualified at several large global end users, enabling converters to gain
business quickly.
CleanFlake Portfolio, an expansion in the range of
Avery Dennison’s award-winner material designed to advance the recycling of PET
containers — which addresses supply imbalances of recycled PET (rPET) and
improves cost. CleanFlake now includes Roll-Fed Sleeve constructions that
provide excellent clarity, on-bottle coverage and better yields of PET
materials at recyclers. Using a pound of rPET instead of new PET uses 84% less
energy and reduces greenhouse gas emissions by 71%. By using CleanFlake, brand
owners can promote recognition of their efforts to recover and recycle these
materials.
Select Solutions
Collection, a comprehensive offering of 17 application-specific portfolios
offering 300 possible Mix & Match constructions, all suited to meet the
most unique labeling needs. This collection includes 427 products and counting,
with lead times of 4 days or less and low minimum order quantities - from 0.5
to 1.8 million square inches. In addition, Technical Solutions Leaders are
available to help converters understand and solve their customers’ unique
needs, from concept to commercialization, with the quick and easy Engineered
Solutions process.
ClearCut S7450
Adhesive, a premium adhesive for labels of wine and spirits and
non-alcoholic beverages. S7450’s wet-out performance allows for effective
bonding between the film and the bottle’s surface, even with a high degree of
surface imperfections. Pairing S7450 with MDO film allows for enhanced
conformability when labeling unique, curved bottle designs. ClearCut technology
significantly reduces adhesive ooze and increases productivity.
These innovations and the others that Avery Dennison will
feature are designed to drive growth for label converters in new market
segments and new product areas. “As competition expands, our innovations will
deliver new business opportunities and a healthy bottom line for customers,”
Hughes said. “We are committed to providing innovations that enhance efficiency
and reduce environmental impact while also supporting growth. That’s what
‘Inspiring Innovations. Sustainable Growth.’ is about.”
