Visitors to the Xeikon booth at
Labelexpo Americas 2014 (booth 6135) will be able to witness the company’s
latest development in toner technology, called the SuperBlack toner. Normal
black toner produces a density of 1.8, while the new SuperBlack provides a
density of 2.2-2.4. SuperBlack is a spot color that can be applied using the
fifth color station of a Xeikon digital press.
“A solid, dense black on the
packaging of a product conveys a sense of quality and high value, and is very appealing
to companies selling luxury items,” says Jeroen Van Bauwel, Director – Product
Management at Xeikon. “As a result, this effect is used often by brand owners
in the wine and spirits markets as well as in the folding carton sector.”
Xeikon dry toner is already the
preferred technology for wine and spirit labels, which often utilize structured
label substrates. The toner particles follow the substrate’s surface, covering
the peaks and troughs evenly to create excellent print quality. Xeikon has gone
a step further with the development of SuperBlack, which provides a cost
effective and easy solution for printing labels and packaging that incorporate
full black tones or large areas of black.
“Xeikon is constantly looking to
expand the scope of digital printing. Developing specific toners based upon the
needs of the market is one way of meeting this goal. Just last year, we
launched ICE toner for pressure sensitive PE labels and IML substrates. The ICE
toner has been received extremely well by our customers. We are convinced that
the benefits and opportunities offered by the new SuperBlack toner will be
embraced by luxury brand owners everywhere,” adds Van Bauwel.
As with all Xeikon toners for the
labels and packaging market, SuperBlack meets FDA regulations for food contact.
SuperBlack toner will be available immediately following its launch at
Labelexpo Americas.
