The first Asian Conference of the
Bobst and Partners' 2014 World Roadshow went with a bang in August 2014 in
Indonesia. Held at the Shangri-la hotel in Jakarta over two days dedicated to
flexible packaging and folding carton packaging respectively, the event
welcomed 273 guests from the local industry.
"The level of interest and
participation of Indonesia's printing and converting industry surpassed our
expectations", commented Eric Pavone, Business Director of Bobst Business
Unit Web-fed. "This speaks volumes about it becoming a premier industry
event where technology updates meet networking".
The now well-established Roadshow
formula provides a value added forum that brings together leading equipment and
consumables manufacturers and top management of packaging companies. Both the
flexible and carton programmes dedicated to the presentation of innovative
technology were completed in Jakarta by the insightful presentations of the
guest speaker from Nestlé Indonesia who spoke about packaging needs and trends
from the brand owner perspective.
The focus of day 1 was on the
latest innovations in flexible packaging converting solutions from raw
materials to finished products. These were presented by Bobst and Partners -
Atlas Converting, Coim, Daetwyler Graphics, Daetwyler SwissTec, Kodak, Macchi,
Rossini and Schmid-Rhyner. The event was co-hosted by Rotokemas Indonesia and
Mr Felix Hamidjaya, Chairman of the association that groups the country's
flexible packaging companies, delivered a welcome address.
"The flexible packaging
market is one of the most dynamic in Indonesia" explained Laurence Dy,
Zone Business Director SEA, Bobst BU Web-fed "The higher disposable income
of Indonesian consumers fuels demands for better quality packaging and
different packaging formats. This relates to both the food-industry, as well as
other segments that are rapidly growing in popularity such as beauty &
personal care, and pet food where flexible packaging solutions are on the
increase."
The enhancement of carton
packaging through value added processes was covered on the second day of the
Roadshow by Bobst and partners, IST, Schmid-Rhyner and Sunchemical, with
industry and product insights from Nestlé Indonesia. Indonesia being the 5th
largest tobacco market in the world, the morning sessions were dedicated to
this premier segment of the packaging industry.
"The local tobacco industry
requirements are very exacting and target superior quality output and
productivity. By bringing to the industry advanced solutions that meet the
continuously evolving needs of this high-end market, Bobst has established
itself as the benchmark in the region for the quality of equipment
performance" said Eric Pavone.
The second part of the day
started with Bobst superior technical solutions in CI flexo printing and
continued with technology around the value added processes, this time involving
sheet-fed methods. The graphic and tactile enhancement of packaging in the
cigarette, cosmetic and heath care industries is well established and new technologies
are always well received.
Various aspects of offline
converting solutions were explained keeping in mind technical complexities of
multistep processes as well as viability of investments in the context of
developing economies. A thought provoking presentation with a tag line of “What
drive competitiveness, lower investment or better efficiency" by Subhasis
Roy, Zone Business Director SEA, BU Sheet-fed, was well appreciated by the
audience as it put the whole discussion in the right perspective.
With the largest range of both
sheet and web-fed equipment and services to cover the requirements of flexible
packaging and folding carton packaging manufacturing, Bobst has built a large
customer base in Indonesia and numbers hundreds of installations.
"Based on the complimentary
comments we have received from the participants, I trust that together with our
industry partners we succeeded in presenting value added processes and
technical solutions aimed at optimizing the quality and profitability of converters'
operations through both new equipment or upgrading of installed machines and
systems for all the different end-users market segments" concluded Eric
Pavone.
