Antalis UK has announced that as of 1st January 2015, it will be rebranding its
packaging business as Antalis Packaging to consolidate its corporate identity
under the single Antalis brand. The packaging
operation of Antalis UK has been trading as Ambassador Antalis since the
acquisition of Ambassador Packaging Ltd in 2012. During this time, the company
has successfully combined Antalis’ unique industry position as a leading
distribution and service provider with the packaging solutions expertise of the
Ambassador Packaging business.
Commenting on this
latest development, David Hunter, Managing Director of Antalis UK, Ireland and
Southern Africa says, “This new name change will provide a simple and clear
identity to the market and is consistent with the European packaging business
throughout the rest of the Antalis Group.” He continues, “This latest move is
also indicative of our longer term commitment to accelerate our packaging sales
over the next three years.”
During the
two-year transition of the integration of Ambassador Packaging into the Antalis
business, customers have benefitted from a nationwide infrastructure of sales
and distribution facilities as well as engaging with a broader product
portfolio to provide greater access to a wider range of products, solutions and
valued added services. This ongoing investment in the Antalis Packaging
business provides firm foundations from which it can meet the growing demands
of its customers for highly efficient, cost-effective protective packaging
solutions that minimise waste and maximise product protection.
David Smith,
Packaging Director of Antalis Packaging adds, “We are in a unique position
within the Antalis Group, in that we offer our customers an unrivalled product,
service and solutions offering in protective packaging. While it will very much
be ‘business as usual’ when the name change comes in to effect in the New Year,
by promoting a single Antalis brand will mean our customers can now benefit
fully from the wider European Antalis Group profile where we are a leader in
packaging distribution and solutions.”