Xeikon, an innovator in digital
color printing technology is pleased to announce its presence at Label&Print
2015, which is co-located with the well-known EasyFairs Packaging Innovations
show and taking place in Birmingham on 25 and 26 February. On stand H15, Xeikon
experts will be showing how the digital production of labels and folding
cartons can transform the business of packaging printers, converters and brand
owners alike.
“We look forward to discuss and
share experiences on the game-changing innovations in digital production.
Packaging, especially folding carton, has become a powerful tool to maximize
the product’s selling power, build a brand image and protect it. This has posed
certain challenges for packaging printers and converters, of which the biggest
challenges are ever-shorter runs and increasingly faster turnaround times. Our
Xeikon Folding Carton Suite is helping them to meet these challenges by
delivering top quality packaging applications with a unique look and feel,”
says Filip Weymans, Xeikon’s Director Segment Marketing Labels & Packaging.
At the show, Xeikon will also be
working with Aura partners CHILI Publish and Zünd to demonstrate an actual
short-run folding carton application. On display will be the very popular Clics
Boxes from Belgian toy manufacturer Clics. Visitors that register in advance
atwww.chili-publish.com/packaginginnovations will be able to customize these
folding carton toy boxes with photos and text, making an original gift for
kids. They will then be produced by a Folding Carton Suite based solution
powered by a Xeikon Digital Press and finished by digital cutting specialist
Zünd.
Experience a close encounter with the Xeikon Cheetah at Mercian Labels
During the show opening days,
Xeikon is also organizing an exclusive preview of its new Xeikon Cheetah
digital press together with its customer Mercian Labels. Mercian Labels is the
world’s first pilot site of the Xeikon Cheetah press and the company chose this
innovative, high-speed press to help it continue its double-digit growth path.
The press will be on preview on 24
and 25 February. The 3-hour tour starting at 13:00 will include a presentation
on the evolution of the label market and the reasons behind the purchase of the
Xeikon Cheetah press by Mercian Labels Managing Director Dr. Adrian Steele. Mr.
Steele will also give a short overview on the success story behind Mercian
Labels, followed by a tour of the factory where the Xeikon Cheetah will be on
display.
“We have experienced seven
consecutive years of double-digit growth and see our future growth coming from
various combinations of product innovation, market share and acquisitions,”
states Mr. Steele. “The Xeikon Cheetah will solve a number of headaches for us
and it can count on a very warm welcome to the Mercian family by both our
production and sales teams. We are delighted to welcome visitors to our
premises for this exclusive preview of our new acquisition.”
