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Eminence Business Media

Thursday, April 2, 2015

Rotocon secures second Screen Truepress Jet L350UV sale in South Africa

HP Labelling, one of South Africa’s largest self-adhesive label producers, has invested in the Screen digital label production technology
Rotocon, a provider of consulting and service to South Africa label converters in the narrow web industry today announced the sale of a Screen Truepress Jet L350UV to HP Labelling for their Cape Town manufacturing facility. The order was led by Pascal Aengenvoort, sales director of Rotocon and marks their second sale of the Truepress Jet L350UV in South Africa since being appointed reseller of the inkjet label press less than one year ago.

Photo-realistic quality, fast job turnarounds and stable output are standout features of the innovative Screen  Truepress Jet L350UV inkjet label printing system. The high-speed press prints at up to 50m/min on a 350mm web. Using Screen’s proprietary high-definition CMYK+W UV inks, the Truepress Jet L350UV produces a wide-gamut of vibrant colours and smooth tones at high resolution. Voted "Best Label Printing Solution" in the 2014 European Digital Press Association Awards, the Screen Truepress Jet L350UV press is specifically designed to meet brand owners' increasing demand for value-added packaging to increase product differentiation.

Decision makers from the HP Labelling Cape Town management team were David White, general manager and Andrew Mantell, operations manager. During the decision process, numerous print trials were completed at the Screen Demo Center in Amsterdam and delivered to the HP Labelling team for evaluation. “Andrew and I were extremely pleased with every printed label sample Screen provided,” said David White. “The high print quality, fast operating speed, machine throughput, and a positive ROI analysis led to our decision to invest in the Screen Truepress Jet L350UV, to complement our flexographic printing expertise. It was also important that reliable technical support was guaranteed through Rotocon, who locally represents the Truepress Jet L350UV in South Africa.”

Bringing over 50 years of experience, HP Labelling is one of South Africa’s largest label producers offering expertise in flexographic printing of a vast variety of self-adhesive labels, in addition to the production of nursery & log tags, automotive metal labels, plain label manufacture & thermal ribbon supply, and thermal printing machines & systems. HP Labelling serves customers across southern Africa with two dedicated manufacturing plants in Johannesburg and Cape Town, and sales offices in Durban, Port Elizabeth and East London.

Pascal Aengenvoort, sales director of Rotocon comments: "It has been an exciting 10 months since we began representing the Screen Truepress Jet L350UV in South Africa. We are pleased to secure our second sale and honoured that Chris Bobbert, CEO of HP Labelling flew to Cape Town to officially sign the order, in addition to a celebratory visit by Brian Filler, president of Screen Europe and Mark Sherman, area director of Screen Europe. With our field technician receiving extensive training on-site at Screen for the Truepress Jet L350UV, we are well positioned to locally serve customers in South Africa with a digital solution for short-run label printing.”