Hop Industries,
manufacturer of the durable Hop-Syn synthetic paper, today announces that it
has published a guide for retailers that highlights how substrates used for
in-store signage can positively or negatively impact their sustainability
initiatives. The guide compares durable substrates, and highlights
recyclability and eco-friendly manufacturing processes that can contribute to retailers’
green initiatives. Examples of signage range from retail banners and block-out
window posters to hang tags and promotional cards, which require durability and
a lasting impact.
“Choosing
the right durable substrate for in-store signage is important for retailers
that must meet quality and sustainability mandates, and our guide provides
insight about exceeding both,” comments Jack Smith, Senior Vice President, Hop
Industries.
Retailers
have an array of choices when it comes to durable substrates for in-store
signage and materials, and the Hop‑Syn sustainability
guide provides a helpful resource to distinguish the impact of alternate
durable plastics.
Hop-Syn
synthetic papers are 100% recyclable and environmentally-friendly. Its unique
construction eliminates pretreatment or top coating, as compared to other
plastics. The durable substrate also holds up longer outdoor in comparison to
polystyrene and unplasticized PVC.
Hop-Syn
is a division of Hop Industries Corp. based in Lyndhurst, NJ. Hop-Syn is a
synthetic paper constructed from polypropylene (PP) resins and calcium
carbonate (CaCO3), which provide extra durability and weather resistance over
traditional pulp-based papers. Customers use Hop-Syn to print high quality
graphics via offset litho, uv offset, flexo, screen, uv inkjet or thermal
transfer equipment. Each Hop-Syn grade has unique characteristics to match the
application, hence the phrase, “The Application Specific Synthetic Papers.” If
customers need foldability for a map, there's a grade for that. If customers
need thickness for a P-O-P sign, there's a grade for that. If customers need
translucency for a light box, there's a grade for that. If customers need extra
opacity for a block out window sign, there’s a grade for that.