Mumbai based Barcom Industries has become the first
label manufacturing company to opt for Mark Andy Digital One label printing
press in Asia. Installed at their factory close to Mumbai, the installation was
done by Flexo Image Graphics (FIG), the distributor of Mark Andy presses in the
Indian sub-continent.
A Mark Andy loyalist, Prasanna Sahu, chairman of
Barcom Industries, evaluated Digital One and decided to partner with them
because of the simple, approachable solution for making digital printing more
accessible to narrow-web converters. Prasanna says, “Our digital commitment is
growing. We were looking for a perfect production-level hybrid solution that
combines digital printing with in-line converting. After a thorough research
and evaluating our customers’ needs, we decided to invest in Mark Andy Digital
One primarily for its ease of operation, quality output, and fast production.
Compact design of this press is one of the major advantages in shrinking spaces
and high land cost scenario.’
Digital One is an entry-level digital label press
designed for short and micro run prime labels. The press is made up of 4 color
dry toner printing process and a multi-function flexo deck for spot colors,
laminates, adhesives or varnishes. Unlike many other small footprint digital
devices, Digital One provides inline converting and finishing, delivering
ready-to-ship label production.
With Digital One the possibilities are endless.
Micro runs. Versioning. Variable data. Stronger competition. Shorter delivery
times. These increasing demands are just a few reasons why Digital One is the
solution for printing profitable prime labels. Designed for profitable short
run prime labels, offering an optimal balance of digital and flexo, Prasanna
said that one of the objectives of this investment is to deliver finished products
to customers in short span of time. “We plan to print various short run jobs on
this press which will help us to deliver them faster. This is primarily because
digital printing eliminates several processes such as the need of making
plates, registration, color matching, reduces wastage, time, and requires less
labor.”
Segregation of jobs to be printed on existing flexo
presses and new digital press is majorly based on quantity of labels required.
‘We have our benchmark to decide short run jobs, which includes various factors
such as cost, time, amongst others,’ he explained. Company is further working
on various requirements of customers including security labels, special screen
printing, variable data and images, to be printed using Mark Andy Digital One
label printing press.
“Barcom Industries is satisfied with smooth
training and post sales service support received for this press,” says Prasanna.
“FIG got its service team trained in the US before the installation and follow
up visits were made by engineers from headquarters and Thailand,” he added.
Gourav Roy, managing director of FIG, said, “Investing
in new equipment is a big decision, but investing in efficient equipment that
will help you grow your business is a smart outcome for your big decision. The
management of Barcom is very dynamic and willing to adopt new technology to
achieve good results. We are pleased to be one of the long-term partners of the
company.”
When reflecting on the value of Digital One,
Prasanna concluded, “Barcom Industries is committed to its mission of providing
high-quality labels that consistently exceeds customers’ expectations, while
positioning them for growth into the future. The Digital One has been a great
addition to our business and it ensures our customers receive the highest
quality work at a competitive price.”
Barcom Industries started business in 2002 with a
used Mark Andy 830 press, followed by Scout, a fleet of Mark Andy 2200 presses.
Today, the company houses several Mark Andy Performance Series P5 presses
alongside the Digital One. It also houses eight Rotoflex inspection slitter
rewinders with 100 percent fault detection systems and will soon receive four
new Rotoflex HSI label inspection, slitting and rewinding machines with 100
percent Nikka L1 inspection cameras. Barcom has also opted for Rotoflex
bi-directional pharma inspection.
