Well-known brands, key suppliers and top label and
package industry stakeholders will gather for a comprehensive conference
program hosted at Label Summit Latin America for its 2018 return to
Guadalajara, Mexico. Hosted 24-25 April at Expo Guadalajara, the 2018
Label Summit is the region’s largest dedicated event for the label and package
printing industry. The two-day conference program will arm visitors with the
skills to improve productivity, create higher value products and retain a more
robust workforce.
The sessions will examine key issues and topics for the Mexican
label and package printing industry and delegates will learn from innovative
CEOs, a premier packaging designer, multinational and regional brands, as well
as senior industry professionals. Topics such as: attracting a skilled workforce,
mergers and acquisitions, diversifying into new markets, sophisticated product
decoration and design strategies are just a few of the highlights of the
program schedule.
The sessions will run alongside a table-top
exhibition with more than 70 label and package printing suppliers showcasing
the latest products and technological advancements. The opening keynote
presentation will be presented by Isabela Monteiro from Avery Dennison.
Monteiro will present information on global trends in the label and package
printing industry.
The keynote address will be followed by a panel
discussion on attracting skilled labor and retaining key employees. The
panelists include top Mexican label converters and industry educators who will
provide insight into the Mexican labor market.
In the afternoon sessions on the opening day, Juan
Sebastián Estrada will discuss Ideeo 4.0, and how his business is moving from
commercial printing to folding cartons and eventually labels.
A CEO converter panel discussion will close the
opening day’s sessions. As Latin America’s largest region for labels and
packaging, panelists will discuss trade with Mexico and overcoming national and
international competition. Panelists Fernando Gómez, packaging director, Grupo
Ercus; Ricardo Stone, director, Etiquetas e Impresiones de Mexico; Ángel
Calderón, president, Impredimex; Gerardo Gonzalez, commercial director,
Etiprint and Jorge Martínez, president, Grupo Etimex are set to take the stage the
first day.
The second day’s conference begins with sessions on
label decoration. First, Jos Kabouw from Grafisk Maskinfabrik and Joaquim
Correia from Arconvert will present case studies of eye-catching labels
produced in Latin America.
In-mold label decoration, a rapidly growing market
in Latin America, will continue the day’s discussions. Alex Cruz from Yupo and
his customer Cristian Reyes from MayaPack will discuss the benefits of in-mold
label production, including product safety and theft prevention. MayaPack is a
leading manufacturer of resealable labels in Mexico, and produces laminated
lids for the food industry as well as safety labels, which has significantly
minimized theft in the process.
Julie Rodgers from Avery Dennison will present on
technology, trends and the future of intelligent labels, while Iban Cid of
Germark will examine how label suppliers can encourage consumer interaction
through ‘smart’ products.
The day continues with Hernán Braberman of
Tridimage, a leading 3D branding, graphic design and structural packaging
agency in Latin America. Braberman’s work as a designer takes him around the
world to share his experience and knowledge with those who recognize the
limitless power of design.
Capping the second day of the Label Summit will be
a brand owner session, featuring elite international and regional brands.
Panelists include: Mónica Medina from Nestlé; Sergio Bojalil from The Hershey
Company and Humberto Ojeda, from Tequila Casa San Matías. The panelists will
share insight on maximizing brand enhancement with a premium look, propelling
personalization with seasonal regional and local packaging and discussing
private label versus premium brands.
Label Summit show director Tasha Ventimiglia said:
‘The Label Summits bring together the best of the label and package printing
industry: education, networking and a showcase of the latest products from
world-class suppliers. In the end, these three things come together to give Label
Summit Latin America visitors the ability to gain a competitive advantage and
take back to their companies valuable market information. The summit offers
delegates and exhibitors an array of opportunities to interact and build
relationships with brands, key suppliers and fellow label and packaging
converters and learn from the best in the industry. We’re thrilled to be back
in Guadalajara for the first time since 2012.’
An early bird registration rate is valid until
April 6 with a full two-day delegate pass costing USD $260/MXN 4400. Two-day
supplier passes cost USD $825/ MXN 14,500. Full event passes include access to
the table-top exhibition, conference sessions, lunch, networking reception and
refreshments. On-site registration is possible throughout the event and full
registration can be made online atLabel Summit Latin America 2018.
