Building on the excitement of the recent Digital
Series HD debut, Mark Andy is proud to announce a successful preview event of
the hybrid label press in San Diego, California. The product showcase was held
on March 14th at the company’s Digital Technology Center. The facility is the
press manufacturer’s “digital hub”, where engineers who specialize in inkjet,
workflow, and programming have been based the past 7 years to support new
product development on the digital side of the business.
The attendee pool of the true hybrid press preview
consisted of label business owners from the California area, as well as
industry-members attending the annual TLMI Converter Meeting earlier in the
week. Attendees received an exclusive sneak peek of the press prior to this
week’s global launch and enjoyed networking opportunities with other converters
and Mark Andy specialists.
The highlight of the event was a print
demonstration led by Mark Andy’s West Coast Digital Sales Manager, Ralph Boer.
Seasoned Print Technician, Joel Panhorst, ran 17 SKUs on 3 unique substrates-
clear PP, white BOPP, and an estate paper in under 14 minutes. All jobs were
printed at full speed of 240 fpm and used Extended Gamut printing at Mark
Andy’s UV inkjet quality standard of 1200 dpi. Additionally, a job made use of
a flexo station directly following the digital print engine to apply a metallic
flexographic spot that cannot be reproduced digitally. Proving hybrid versatility,
this deck was then used to apply a varnish to a subsequent job with rapid
changeover.
Building off the success of its’ predecessor’s 2017
FTA Award Win, Digital Series HD is Mark Andy’s commercial approach to label
production. Able to profitability support short to mid run lengths, Digital
Series HD is highly configurable and versatile. The press is modular- built to
support 5 through 8 digital print head options, as well as integrated in-line
or near-line finishing configurations. This is made possible by Mark Andy’s
future-proof converting platform.
Those interested in experiencing the new press -
can request demos at the OEM’s global headquarters in Saint Louis, MO or at the
San Diego Digital Technology Center. In regards to global reach, the press will
also be available for demonstrations in Mark Andy’s Polish demo center in June.
The machine will accompany the Performance Series, Digital One, Rotoflex
finishing technologies, and other new innovations on stand at Labelexpo
Americas 2018.
Joe Calmese, Vice President, Digital, Mark Andy
reflects on the event’s success, providing “Digital Series HD isn’t Mark Andy’s
first pass at digital. It’s built on years of success and our Engineering
group’s expertise in UV inkjet. A lot of work went into this launch and i’m
incredibly proud of where our digital business is to date.”
“Our digital footing is stronger than ever. We have
over 90 hybrid presses in production, and anticipate that number to grow
significantly as more members of the print community see the undeniable
productivity gains of the technology.” concludes Calmese.
