Memjet announces that the Gallus Group, a member of
the Heidelberg Group, has utilized Memjet printing technology to power its new,
full featured value offering for digital label printing, the Gallus Smartfire.
Memjet technology gave Gallus the core elements it needed to introduce a
cost-effective label-printing solution that could produce high-quality labels
for a variety of markets. The Memjet-powered Gallus Smartfire opens new business
opportunities for those looking to produce ultra-short run digital labels.
Gallus will feature the Memjet-powered Smartfire at their Gallus Innovation
Days 2018, taking place June 26–28 in St. Gallen, Switzerland.
“As brands increasingly personalize their products
and marketing campaigns, the demand for digitally printed short-run labels has
expanded,” says Kim Beswick, general manager of Memjet Desktop and Mini Press
Systems. “Memjet printing technology supports this transformation. Our core
technologies enable partners like Gallus to create compelling solutions that
offer label converters and commercial printers the speed, quality, and cost
benefits they need to offer digital, short-run labels.”
Simple and
affordable Label Production
Gallus’s wealth of label expertise has created a
powerful solution that brings affordable, high-quality, fully finished
label-printing capabilities to a newly emerging value segment.
The Gallus Smartfire is an economical solution,
requiring a much smaller capital investment than other fully featured
digital-label presses. The solution comes with a small ecological footprint
that makes it easy to produce environmentally friendly labels using a single
standard electrical source without any volatile organic compounds (VOCs) or
special venting requirements.
“Creating a digital-labeling solution with the
features and functionality needed to meet today’s market opportunities required
creative thinking and the right partner,” says Michael Ring, Vice President of
Digital Solutions at Gallus. “Working with Memjet enabled us to bring 1600 x
1600 dpi quality to an affordable solution that can essentially work anywhere.
We look forward to showcasing the Smartfire at Gallus Innovation Days and to
expanding the labeling opportunity to new markets and users.”
