Pyrotec
PackMedia has invested in Africa's first Durst Tau 330 RSC eight-colour digital
label press, from Durst, manufacturer of advanced digital
printing and production technology. It is the latest forward thinking operation
to configure a digital future with Durst technology. The new addition will play
a pivotal role in the company's latest business venture into digital label
printing.
“We’re entering the self-adhesive digital label
market with the best technology that money can buy,” stated Timothy Beattie,
general manager of Pyrotec PackMedia, part of the Pyrotec group in Cape Town
that has more than 50 years experience in the industry. “For this venture, apart
from investing in state-of-the-art equipment, we aim to leverage our reputation
for solid customer service and to continue to work hard to maintain this
reputation.”
After three years of careful consideration, the
digital label press was chosen to support the key production goals of
minimising turnaround times and offering ever-shorter run lengths. “We
investigated a range of options and finally pinpointed the best solution to
meet our requirements,” Timothy explained. “Durst offers the most advanced technology.
There were compelling reasons for our choice when we compared print resolution
(1200 x 1200dpi), speed of printing (78m/min) and printhead design (continuous
ink circulation) between Durst and competitive digital label presses.
“In addition, Durst offers eight colours on its UV
inkjet press achieving between 95% and 98% of the Pantone colour gamut, and,
when the same substrate is used for consecutive jobs, set-up time and material
waste is close to zero.”
He pointed out there's little doubt that UV inkjet
is the fastest growing technology when it comes to digital label printing, with
industry research showing that liquid and dry toner technologies are losing
ground. He also liked the fact there were no click charges, and no limits to
repeating run lengths.
Pyrotec expects the Durst Tau 330 RSC high-speed
label press to increase efficiencies, open up new business opportunities, and
further enhance its product and service offerings. “Using the latest digital
technology will also enable us to enter entirely new markets, as we can print
on a variety of materials including unsupported film,” he said.
This purchase also ties in well with Pyrotec's
vision of customer-centricity. “It will help us stay close to our customers
offering them the best possible service and turnaround times along with
beautiful, consistent print quality,” Timothy noted.
The sale, led by Wayne Barker and Pierre Driver at
Industrial Inkjet Specialists (IIS), Durst's distribution partner throughout
South Africa and neighbouring territories, also included an ABG Digicon Series
3 finishing machine. Timothy added of IIS: “They were very helpful in providing
samples and vital information that was crucial to our decision-making.”
Helmuth Munter, Segment Manager, Durst Label &
Packaging Printing, said: “We are delighted that after such a thorough review
of today’s market, and with a specific focus on the future, Pyrotec has chosen
Durst technology to drive its growth. It is clear that the Durst Tau RSC’s
market-leading capabilities, flexibility and productivity ticked all of
Pyrotec’s boxes.”
Pyrotec has a national footprint with branches in
major business centres across the country and offers an extensive range of
services including on-pack informational and promotional devices, coding and
labelling equipment and self-adhesive products for offices and homes.