Avery Dennison invites you to join them in Making A
Material Difference at Labelexpo Europe 2019 in Brussels, 24-27 September,
2019. To celebrate the 40th year of Labels and Labelling, Avery Dennison is
creating their biggest ever trade show presence at the Labelexpo event. Under
the theme “Making a Material Difference”, the Avery Dennison team of experts
will demonstrate a range of newly launched and significant innovations across
four key areas of focus, including sustainable materials and intelligent
labels, to name two.
New product
innovations include:
rPE - the industry’s first-ever facestock made from
recycled polyethylene, launched in Europe in May.
rPET - a liner with more than 30% recycled PET
bottle content, shortlisted for this year’s Label Industry Global Awards 2019,
Environmental and Sustainability Award.
A new extension of the Avery Dennison CleanFlake
portfolio, an innovation that enables closed-loop PET recycling and which won
this year’s Finat Recycling and Sustainability award. Over the next few months,
Avery Dennison will release more information on other new innovations to be
launched at the show.
Visitors to the Avery Dennison booth (Hall 5 - Booth
A31) will get a tour through a world of discovery, one that highlights the
materials Avery Dennison creates, the industries they serve, and the people
with whom they collaborate. In addition to highlighting the large range of
material solutions, there will also be a key focus on collaboration, with a
hospitality area to meet, listen and collaborate with show attendees, as well
as a dedicated seminar space where Avery Dennison and partners will host think
tank sessions on key industry topics, including:
Sustainability:
designing labels for recyclability
- Intelligent Labels: getting started with RFID and learn about the future of connected products
- Neuromarketing insights: what makes a wine label say “buy me”?
- Adhesives enabling functionality, shelf appeal or sustainability
- And more…
Jeroen Diderich, vice president and general manager
of Avery Dennison Label and Graphics Materias, Europe says, “I am very excited
about Labelexpo 2019, as it gives us a great opportunity to launch new and
exciting products to our customers, to gain their direct feedback, and to
listen and collaborate with other industry players. In fact, we have new
technologies and innovations that we are launching this year that were inspired
by conversations that we have had at previous shows!”
