AWT Labels & Packaging, Inc. (AWT) has unveiled
a robust selection of sustainable label and packaging materials designed to
meet the increasing call for ‘earth-friendly’ packaging options by AWT
customers and consumers. AWT’s ‘Terrene’ portfolio of materials provide a host
of sustainable options which are recyclable, compostable and biodegradable,
depending on the labeling or packaging goals of AWT clients. The launch comes
after extensive research into sustainable material options which will perform
in the marketplace and deliver on sustainability promises.
“We are very excited about this new material
portfolio,” said Chip Fuhrmann, Sr. Vice President of Sales & Marketing for
AWT. “We’re always listening to our customers, and we’ve been hearing their
desire to have cost-effective sustainable options for labeling and packaging
for some time now. We’re now able to fulfill those wishes with our Terrene
line.”
Depending on sustainability goals and the final
application for the package or label, AWT can offer material options which are
composed of a high percentage of post-consumer recycled (PCR) content;
recycle-ready; compostable; or biodegradable. Additionally, most of the Terrene
portfolio materials are lighter and thinner than traditional materials offered
in this industry. These traits will help AWT customers realize reductions in
transportation costs as well as their own carbon footprints.
‘Terrene’ is a Latin word for Earth. AWT wanted
branding reflecting the company’s commitment to providing sustainable products
and services to the market, as well as aligning with AWT’s core values.
For more information, please visit
www.awtlabelpack.com.
