The countdown is on: drupa starts in exactly 195
days, on 16 June 2020. For eleven days, the printing, media and packaging
industry will gather in Düsseldorf for its world's leading trade fair and take
a joint look at their technological future.
For several weeks now, the drupa world tour
2019/2020 has been running to highlight competitive technology trends for
players from the printing, media and packaging industries, to present the
extensive drupa programme – and also, to arouse joyful anticipation. After
stops in North and South America, this week (5 and 6 December) the tour will
stop in Hanoi and Saigon. After the two specialist conferences in Vietnam, two
further conferences will follow on December 10th and 12th in Kuala Lumpur,
Malaysia and in the Thai metropolis of Bangkok.
drupa world tour shows technology trends which may
make the difference
At all conferences, drupa director Sabine
Geldermann will present the current status of preparations as well as current
exhibitor figures. She will also provide the concept of three drupa touchpoints
as special exhibition areas, the drupa cube`s conference programme and in
addition the new meeting zone between start-ups and established exhibitors -
drupa dna.
Claus Bolza-Schünemann, drupa President and CEO of
Koenig & Bauer AG, and Dr Markus Heering, Managing Director of the VDMA
Printing and Paper Technology Association and PrintPromotion GmbH, will explain
key technology trends at drupa 2020 and their impact on the printing and
packaging industry.
Four megatrends with partially disruptive potential
In the spring of 2019, leading drupa exhibitors met
for future-workshops - and in this context identified four megatrends, which
might potentially disrupt today`s routines in the printing and packaging
industry; it`s about Artificial Intelligence, Connected Customer, Platform
Economy and Circlular Economy. "These trends will profoundly change
process flows in both the printing and packaging industries”, stresses Markus
Heering. Especially in the increasingly globalized market environment, it is
going to be vital for suppliers of printing and finishing services to keep a
close eye on the technological future and to maintain their own competitiveness
through appropriate investments.
"In order to remain competitive despite
increasing customer demands for quality as well as for delivery times and
increasing cost pressure, enterprises will have to establish more efficient,
highly automated processes. Otherwise, connected customers will switch with a
click of the mouse to those competitors who can offer them up-to-date
services," warns Heering. At the same time, the industry has to deal with
society's demand for environmentally friendly, sustainable products. The aim is
to transfer those recycling solutions that are already highly developed in many
areas and regions into a global circular economy.
Leading drupa exhibitors explain future technology
for the pressroom and post-print sector
At the conferences in Vietnam, Malaysia and
Thailand, eight leading suppliers of printing and finishing technology or
packaging solutions will present concrete Print 4.0 approaches – taking up the
named megatrends.
Press manufacturers such as Heidelberg, Koenig
& Bauer, Windmöller & Hölscher and H.C. Moog will be presenting
digitally networked, highly automated technology for the press hall. In
addition, suppliers of post-press and finishing solutions, such as Mueller
Martini, LEONHARD KURZ Stiftung & Co. KG, and POLAR-Mohr, as well as the
specialist for light-based drying and curing technology – IST-Metz – will give
an outlook to the future in their respective specialist areas. Be it fully
networked digital cutting systems, fully automated Finishing 4.0 for cutting,
stitching and binding brochures and books of variable formats or be it
"Digital Foiling" for metallizing and seamless finishing of printed
products – whether in commercial printing, industrial printing or packaging.
Panel discussions will round off all the four specialist conferences.
"We have put together an exciting program that
provides participants on site with concrete insights into drupa planning and
the technological future of our industry. We would like to show them why a
visit to drupa 2020 will definitely be worthwhile," says Heering. In order
to reach as many experts from the industry as possible on site, PrintPromotion
GmbH, the organizer of the conference, cooperated closely with the respective
national printing associations. "We thank the leaders of the Vietnam
Printing Association, Malaysia Printers Association and Thai Printing
Association for their support," he explains.
