Birografika MB in
Serbia purchased and installed their first MPS flexo press, an 8-colour EFS 430
multi-substrate press. The deal was signed at Labelexpo Europe 2019. The newly
installed MPS EFS 430 flexo press was chosen as an extension of Birografika’s
current capacity, with a primary purpose for longer runs of high quality films,
such as wrap-around labels and shrink sleeves. The printer is located in
Subotica, Serbia. Founded in 1920 as Birografika
Subotica, the printing house transformed into Birografika MB in 2006 as a
trading company to successfully secure the well-known brand and employees,
which led to their success as a leading printer today.
The company’s main
activity is the production of printed materials (flexible packaging and labels)
with comprehensive services and equipment in flexo, digital and offset
printing. Birografika takes pride in supplying large print orders,
customization to meet customer needs, and boasts a number of reputable
references in all sectors.
The sale was led by
Aleksandar Borisavljevic, MPS representative in the region, and Sebastiaan Rakhorst,
MPS Area Sales Manager. Milan Nikoletic, General Manager of Birografika said:
“We chose MPS because of their reputation of high quality machines and great
productivity. Time is money, and service must leave an impression. These are
two things we always keep in mind; MPS is the supplier that fits this vision
perfectly.” The deal between Birografika and MPS was signed at Labelexpo Europe
2019, marking one of the twelve presses sold by MPS at the show.
With a tag line “Operator
Focused, Results Driven” that leads MPS, the company designs and builds
printing presses for the label and flexible packaging industry. During the
design of the machine we ask ourselves: “What does it take for printing presses
to really deliver in quality and productivity? It’s the people behind the
controls. That is why MPS puts the operator first,” said an official spokesman.
