A regular supplier of labels for the cannabis and
CBD industries, the printer soon found itself expanding into the wine, liquor
and candle industries during the pandemic. Peter Varady, the company’s founder
and president, chose to invest in the Truepress Jet L350UV to meet the demand
for additional labels.
A first-time Screen customer, Varady was sold on
the reliability, durability and stability of the machine. He was also impressed
with the customer service he received and the Trust Network Service program.
“The Truepress Jet is a real workhorse and there is an actual team behind the
press,” said Varady, who found the transition to digital printing rather
seamless.
With the new technology, Varady has found that he
can now meet his clients’ urgent demands for those last-minute labels. His
customers have come to rely on him and he is proud that he can put them at
ease. “Sometimes they are panicking because they didn’t order enough labels the
first time around,” said Varady. “It’s nice to know that I can save their day
by printing the exact number of labels they need within two or three hours.”
Pacer Print and Packaging unveiled an additional
source of revenue when it decided to combine its new inkjet technology with the
existing offset technology used for its foil board printing portion of the
business. While the 8-color UV perfector press is printing packages on foil
board, the Truepress Jet L350UV is printing those packages’ corresponding
labels on a foil substrate. Together, the two items make an attractive package.
Varady says his label production has increased by
approximately 20 percent. With the Truepress Jet L350UV, he now has complete
control of his short-run print jobs and he plans on adding a second shift to
support the label side of the business.
Founded in 1994, Pacer Print and Packaging employs
60 individuals of which 22 are devoted to the company’s label business. The
company operates six days a week in a 150,000 square foot facility.